How to Add Sponsors to Your Event
Sponsorship plays a key role in event marketing, providing not only financial support but also creating valuable opportunities to:
- Increase brand recognition
- Drive sales
- Enhance brand perception
When you include sponsors in your event, you are also gaining access to new promotional avenues that can amplify the success of your event. Adding sponsors to your event page is an easy and organized process. Follow the steps below to successfully add your sponsors, manage their details, and adjust their visibility as needed.
Why adding sponsors to your event is important
Adding sponsors to your event page not only helps in raising funds but also enhances the credibility and reach of your event. Sponsors can bring a wider audience, offer additional promotional opportunities, and increase the overall success of the event. Here are some of the key benefits:
Brand exposure: Your sponsors will benefit from exposure to a wider audience, which can lead to increased brand visibility.
Event funding: Sponsors help cover event costs, reducing financial pressure on the organizers while providing an enhanced experience for attendees.
Long-term relationships: By engaging sponsors, you build relationships that could lead to continued partnerships for future events.
Steps to add a sponsor
Go to the People > Sponsors
Click on the Add new sponsor button to start the process of adding a sponsor to your event.
Fill in the required sponsor details
You will need to provide the following information:
Sponsor name: Enter the official name of the sponsor as you want it displayed on your event page.
Sponsor logo: Upload the sponsor's logo image. Ensure the logo is of high quality and appropriately sized to fit the space on the page. It’s always a good idea to check if the logo looks clear and professional once uploaded.
Website URL: Provide the sponsor’s website URL. This allows attendees to quickly visit the sponsor's website directly from the event page.
Once all fields are filled out, click Save to add the sponsor to your event.
How to Change the Sponsor Listing Order
By default, sponsors are listed in the order in which they are added. However, you have the flexibility to rearrange their display order to meet your needs or prioritize certain sponsors. To reorder sponsors:
Drag and Drop
- In the event admin section, you can easily rearrange the sponsors’ listing order by dragging and dropping the sponsor details into the desired position.
- This flexibility ensures that you can feature your major sponsors or give prominence to particular sponsors depending on your event’s strategy.
How to manage sponsors for your event?
Managing your sponsors is just as important as adding them. Ensuring their information is up-to-date and accurately represented on your event page helps maintain your event’s professionalism and credibility. Here’s how to effectively manage your sponsor details:
1. Edit Sponsor Information
To make updates to a sponsor's details:
Click the Gear Icon: Next to each sponsor listed, you will see a gear icon. Clicking this icon opens a menu with options to manage the sponsor’s details.
Select Edit: If you need to update any information, such as the sponsor's name, logo, or website URL, click Edit. Make the necessary changes and click Save to update their details.
2. Delete a Sponsor
If you need to remove a sponsor from your event (for instance, if they withdraw their sponsorship or if there was an error in listing), you can do so easily:
Click the Gear Icon next to the sponsor's name.
Select Delete: This will permanently remove the sponsor from your event page.
Please note that deleting a sponsor is a permanent action and cannot be undone. Be sure you no longer need their details listed before proceeding.
Best practices for adding and managing sponsors
Plan ahead: Identify potential sponsors early and communicate the benefits of partnering with your event.
Highlight sponsors: Use prominent placement on your event page and marketing materials to maximize their visibility.
Maintain communication: Keep sponsors informed about event updates and their role in its success.
Monitor performance: Track sponsor engagement and provide post-event reports to demonstrate the value of their partnership.
By adding sponsors to your event, you can enhance its reach, credibility, and funding potential.
If you have any additional questions or need further assistance, feel free to reach out to our support team at help@Eventzilla.net. We're here to help!